pretex® High White for 24/7 eye-catching advertising scrollers!

See me! Outdoor advertising at its best.

Outdoor advertising is as old as humanity itself. Already 2,500 years ago, Egyptians chipped advertising messages in stone and set them up on streets. And in antiquity, something like advertising or information was placed on painted wooden boards in the public space. Today’s outdoor advertising performs with eye-catching concepts – from the key visual to the key material used – to place the advertising message anytime and everywhere. This succeeds with an attention-grabbing design concept on suitable material such as the impregnated special paper pretext® high white.

THE BASE

pretex® - high performance fibre for special papers

pretex® is an impregnated special paper that has been successfully used for special applications where normal paper is not enough because it is simply not robust enough. Such an application, for example, is the use of paper in outdoor advertising such as advertising scrolling.

 

WE HAVE THE INNOVATION POWER!

Research and development: pretex® high white for outdoor advertising

While the market for outdoor advertising usually uses quite normal paper, our Research & Development department developed the special requirements for the use of advertising scrollers as a challenge. They started a number of field trials and rolled out a technically proven and qualified solution especially for advertising scrolling.

The result

  • pretex® high white with a higher white and gloss effect
  • an excellent visual impact of advertising messages both by day and night (with backlight)

THE SOLUTION

pretex® high white for high-quality advertising messages

This two-side coated 150g synthetic paper combines the well-proven performance advantages of the pretex® range together with significant whiteness and brightness improvements.

  • High performance synthetic fibre and latex impregnated paper
  • Easy printing via inkjet systems (both latex and UV ink technology)
  • Durability, dimensional stability in fast-changing environmental conditions (rain, wind, temperature fluctuations)
  • Tear/crease-free runnability: 24/7Printable on both sides - such as paper

GOOD REASONS FOR CHOOSING pretex® HIGH WHITE:

With pretex® High white you will perform your e.g. scroller advertising without constraints:

  • More quality: No poster degradation
  • More efficiency: No running breaks with huge downtimes for repair / replacement

THE RULES

Do you know the 6-3-1 rule for eyecatchers?

A very simple rule applies to eyecatchers. The 6-3-1 rule. This rule states that a good eyecatcher must:

  • Attract attention up to 6 meters away
  • Provide an overview from 3 meters away
  • Convey product information at 1 meter

LAST BUT NOT LEAST

pretex® carries FSC environmental certification

More information in our

Fact Sheet (EN)
Fact Sheet (FR)

HEADQUARTERS

Lahnpaper GmbH
Auf Brühl 15-27
56112 Lahnstein
Germany

Phone: +49 2621 177-0
Fax: +49 2621 177-609
info@lahnpaper.de

POSTAL ADDRESS

P.O. Box 2178
56108 Lahnstein
Germany

GOODS RECEPTION & LOADING TIMES

Mon to Fri from 7am to 2pm